Marvin Garcia

Experience

Ericsson AB, Stockholm
Experience Lead, Apr. 2020 – Present

• Leading Global UX Research Initiatives: Directed 50+ UX research projects, using AI-driven analytics and usability testing to enhance user satisfaction by 25%. Focused on global consumer insights and localized strategies.
• Innovative Research Methodologies: Applied advanced research techniques such as quantitative and qualitative methods, while ensuring data quality and user privacy compliant to GDPR, the US, German Workforce Council and China.
• Cross-Functional Collaboration: Partnered with 10+ teams to integrate research into design and marketing, leading to a 40% improvement in usability and user engagement.
• Data-Driven Decision Making: Utilized UX analytics to refine product and marketing strategies, improving user satisfaction and feature adoption based on global insights.
• Stakeholder Communication: Delivered compelling consumer stories and research findings, aligning product and marketing strategies with user needs and market trends.

Prohibition Partners, Dublin
Research Consultant, Feb. 2019 – Dec. 2019

• Global Market Research: Conducted international research on plant-based medication, leading to a 15% subscriber increase and a 10% rise in investor interest. Created narratives to support marketing strategies.
• Insightful Reporting: Produced detailed reports and presentations for conferences, effectively communicating research insights to diverse audiences.

KU Leuven, Antwerp
PhD Researcher, Oct. 2017 – Sep. 2018

• Mixed-Method Research: Conducted comprehensive research on salary negotiations and employee attitudes, improving hiring process satisfaction and providing valuable insights for HR practices.
• Advanced Statistical Analysis: Applied advanced statistical methods, including regression analysis, to derive actionable insights from research data, informing strategic decisions.

DiversityEdu LLC., New York City
Manager, Research & Evaluation, Jan. 2017 – Dec. 2017

• Strategic Enhancements: Enhanced user interaction strategies, leading to a 20% increase in product adoption rates and contributing to overall product success.
• Cross-Functional Collaboration: Worked closely with UX writers and developers, reducing user pain points by 30% through targeted research and collaborative problem-solving.

DIS Abroad, Cognitive Neuroscience Lab, Copenhagen
Lab Assistant, Jul. 2016 – Jan. 2017

• Human-Computer Interaction Research: Guided experiments on human-computer interactions, improving understanding of cognitive processes and experimental methodologies to Master Students.